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Metrics & Analytics

Unit economics, cohort retention, MRR/ARR/NRR, attribution, and event taxonomy.

7 posts · Business & Growth

  1. 1

    Print-Flow-360 Funnel Analytics & Event Taxonomy Design

    This document is a step-by-step plan for tracking what store owners do after they sign up — from creating their first product to receiving their first customer…
  2. 2

    Print-Flow-360 Metrics & Economics: Index and Operating System

    This document is a guide to which business numbers Print-Flow-360 should watch — and which ones to ignore.
  3. 3

    Attribution Models for Low-ACV SMB (Why Multi-Touch Is Often Overkill)

    Figuring out how new customers find your business — and whether you really need expensive, complicated tracking tools to do it.
  4. 4

    Cohort Analysis & Retention Curves (vs. Simple Churn %)

    How to measure whether your customers are sticking around — and why the simple "churn %" number most businesses track is misleading.
  5. 5

    Funnel Analytics & Event Taxonomy Design

    This document is a practical guide for tracking whether the Print-Flow-360 platform is actually helping store owners succeed — specifically, whether a new…
  6. 6

    MRR/ARR Mechanics: Expansion, Contraction, Net Revenue Retention

    How to measure the health of a subscription software business in honest, accurate numbers. It matters because using the wrong definition — even once — causes…
  7. 7

    SaaS Unit Economics: CAC, LTV, CAC Payback, Magic Number, Rule of 40

    The key numbers a software business uses to know if it is making money per customer — and which ones actually matter for a small, early-stage business like…